![]() ![]() ![]() Additionally, they can also choose the time of day when their ads will be displayed to their targeted audience. Business owners can filter their audience on the basis of geographical location, age, keywords and more. With Google’s many targeting options, business owners are able to ensure their ad is only displayed to potential customers. What makes it so great? Below are few of the advantages that businesses enjoy on Google’s paid marketing platform: Precise Targeting Google AdWords is a powerful tool when it comes to advertising a business online. Today we’ll dive into some of the basics on how to use Google AdWords for your business. Using Google AdWords is a common and effective marketing strategy among businesses looking to get their first online customers. The ads usually appear at the top or bottom of a Google SERPs ( search engine result pages). Google AdWords is Google’s advertising service that allows businesses to display their ads on Google’s search result pages. See how Kinsta stacks up against the competition.
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